Coaches + Consultants
Coaches and consultants go out of their way for their clients all day long. They don't have time to worry about graphic design, too.
Sales Maven, Authentic sales coaching
Nikki Rausch, Founder & CEO
Nikki Rausch, CEO of Sales Maven, has the unique ability to transform the misunderstood process of “selling.”
With 25+ years of selling experience, entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically.
Nikki has written three books, all available on Amazon. And she has a podcast called Sales Maven, which you can find on your favorite podcast platform.
The Problem
Nikki contacted us because she realized that her logo and website weren't doing the job she needed them to.
Nikki prefers to work with women business owners, so the corporate look and feel of her branding no longer resonated with her. And since it wasn't targeting her ideal client, she wasn't getting the kind of leads she wanted.
The Solution
We started by digging into Sales Maven's brand strategy to fully understand Nikki's goals, mission, vision, target audience, and more, using the Caffeinated Brand Strategy Wheel as a guideline.
The result was a total rebrand, with new colors, fonts, and logo designs that are more in sync with the direction of her business and the needs of her desired clientele.
Once the rebrand was complete, we moved on to her Brand Touchpoints: updating business cards, presentation templates, social media pages, brochures, and other marketing materials so that everything is cohesive and professional.
The piece de resistance was a brand-new custom website design and build that integrates with her online course software, scheduling system, and podcast. And, of course, we put her on a SiteCare Protection Plan to keep her new website secure, healthy, and running smoothly!
Working with Caffeinated was wonderful. They delivered exactly what I needed and the design was even better than what I hoped for.
Nikki Rausch, Sales Maven
The Results
BRAND CLARITY, INCREASED CONFIDENCE, AND A BOOST TO HER BOTTOM LINE
Working with the team at Caffeinated, Nikki has a brand she's confident in that appeals to the high-end female business owners she wants to attract.
She knows that any time any team member needs something done on the website, they can submit a support request and count on it getting done. And if she needs a new sales page for a marketing campaign, Caffeinated Design Studio recognizes her needs, understands her brand, and will get it right - saving her time and money.
